With a population of 656 million and a GDP of $5.1 trillion, Latin America is widely viewed as being a region of incredible opportunity, complexity and growth potential. The CMO Council LATAM Advisory Board is dedicated to helping senior marketers gain access and contribute to a global peer network and authority leadership programs that truly reflect the dynamic and diverse markets across the region. Marketers from brands like Afferolab, A.P. Moller – Maersk, Bombril, Cisco, Citizens, Coty, EY, FGV, Globant, SAS, Sony Pictures Entertainment, SULLAIR, ThermoFisher, and UNO Radio Group, gather to share insights into the business dynamics, cultural variations, market requirements, operational challenges and channel structures.